Google launches India mobile payments app Tez

Other launch partners include Domino's Pizza restaurants, Jet Airways, the RedBus transport network and PVR Cinemas - India's biggest cinema chain.

Image captionTez can trigger payments by sending an audio signal from one phone to another

Payments can be made by a variety of means:

• by entering the recipient's UPI number, phone number or email address
• via a "cash mode", which involves sending a short audio signal to another nearby phone - somewhat similar to Chirp's technology.
• using the app's in-built merchant "channels", which group together past purchases with the same store/service in a similar way to how conversations appear in chat apps
• via third-party websites that have adopted the facility

Google provides the services without charge. It has been speculated that it might introduce additional profit-making functions at a later stage.

The US firm said Tez would soon be pre-installed on new handsets from Lava, Micromax, Nokia, and Panasonic.

To spur on its adoption, Google has also included an in-app "scratch card" offer, in which users can win a prize every time they make a purchase costing more than 50 rupees (78 cents; 57p).

The search giant is hoping that the public come to see Tez as being more convenient than PayTM and other similar wallet-based systems.

"It doesn't cost you anything to use Tez, and your money stays in your bank so you continue to earn interest," Google stated in its India blog.

"And best of all, because Tez works directly with your bank account, there's no need to top up a wallet balance or pay fees to get money out."

The country's Economic Times newspaper reported that the app would soon have competition from Facebook's WhatsApp, which is working on an update that will add UPI-based services and already has more than 200 million active users in India.

Early adopters have also faced a slow service when trying to use Tez, which Google has blamed on "higher than expected traffic".